Pipeline Visibility Workshop

Most B2B revenue teams still frame pipeline creation through the four-funnel model — “marketing-sourced, sales-sourced, SDR-sourced.” Leaders already know the damage this does: reducing deal creation to a single event, team, or channel.

That framing feels fine when pipeline is growing. But when growth stalls, velocity slows, or budgets come under scrutiny, it leaves you guessing how to “fix pipeline.” Status quo reporting can’t give you the answer.
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We’re hosting an invite-only workshop for in-house revenue leaders where you’ll learn:

1. The critical data points most teams overlook, and how tracking them reveals the real drivers of pipeline.

2. Which KPIs actually help GTM orgs engineer revenue-ready pipeline more predictably.

3. A framework to expose the “factory floor” of pipeline creation, so you can see what’s working and what’s not.

You’ll also walk away with an executive-ready Pipeline Visibility Scorecard for your own organization.

This isn’t an abstract discussion. It’s THE most valuable step you can take to finally expose the black box of pipeline creation and set your org on a path to measurable, repeatable growth.